Axel and you

The Axel Hotels Loyalty Club.

'Axel and you' isn't just any loyalty programme. This is the Axel Hotels loyalty programme, where the little details keep the fire of our relationship burning.

Everything begins with a curious glance, then a relationship begins, and then... then devotion.

  • Curious

    Curious

    Is it your first time?
    Our first level welcomes you.

  • Lover

    Lover

    Do we already know each other?
    Get ready to be overcome by gifts.

  • Devoted

    Devoted

    Do you love Axel? Are we your go-to?
    We'll look after you better than ever before.

Your loyalty counts

Discover our benefits

Discover our benefits Curious Lover Devoted
500 welcome points Curious Curious Curious
Welcome bottle of water Curious Curious Curious
Daily bottle of water Curious Lover Devoted
Most complete amenities kit Curious Lover Devoted
Redeem points for services Curious Lover Devoted
Birthday surprise Curious Lover Devoted
Massages and treatments 1 5% discountCurious 10% discountLover 10% discountDevoted
Massage for 2 people 1 Curious Curious 30 min.Devoted
Restaurants and gastronomy 2 Curious 15% discountLover 15% discountDevoted
Skybar welcome cocktail 3 Curious Per personLover Curious
Breakfast for 2 people 1 Curious First nightLover Full stayDevoted
50% discount on resort fee Curious Axel Beach MiamiLover Axel Beach MiamiDevoted
Share your category Curious During the stayLover During the stayDevoted
Room upgrade 4 Curious 1 categoryLover 2 categoriesDevoted
Coupon for next booking 4 Curious 15% discountLover 15% discountDevoted
Early check-in and late check-out 4 Curious PriorityLover PriorityDevoted
Bathrobe and slippers Curious Lover Devoted
Status extension: 1 year extra Curious Curious Valid for 4 yearsDevoted
2,000 additional points Curious Curious With 90,000 pointsDevoted
Increase status of another member Curious Curious Level 2Devoted
Priority guest list companion at Axel events Curious Curious 48 hour notification Devoted
Welcome bottle in the room
Cava / Prosecco / White wine / Red wine
Curious Curious Devoted

Let's start our love story

How does it work?

What is Axel and you?

This is the Axel Hotels loyalty programme, where the little details keep the fire of our relationship burning.

Who can register?

Our hotels are for adults. Anyone over the age of 18 can sign up to “Axel and you”.

How do I register?

Here you can enter your data, and you will automatically receive an email with your password.

Which Axel Hotels participate?

All hotels in the chain except Telégrafo Axel Hotel La Habana participate.

How many levels are there?

As in all love stories, “Axel and you” has 3 levels:

Are you a first timer? Our Curious level welcomes you.

Do you already know us? At our Lover level, get ready to be overcome by surprises.

Do you love Axel? Are we your go-to? At our Devoted level, we'll look after you like never before.

How are points accumulated?

Whenever you book your stay via our website www.axelhotels.com you'll obtain points that you can use to redeem different products and services.

How much are the points worth?

Your loyalty is rewarded. For each booking you make, you'll obtain points that you can use to redeem products and services:

€1 = 10 points

*The value of the points is the same, even if the currency changes.

The more bookings you make, the more points you accumulate!

How do I increase the level?

For each booking you make, you'll obtain points.

These points will continue to accumulate to level up:

  • Curious: 0 – 29,999 points
  • Lover: 30,000 – 79,999 points
  • Devoted: 80,000 points or more
When do I receive my points?

You won't have to wait long. The day after checking out of the hotel you'll see the points you've obtained in the top menu of your “Axel and you” account.

When are points not accumulated?

You'll only obtain points for bookings made on axelhotels.com and completed at the hotel. You won't obtain any points for bookings made via other channels or if you don't show up at the hotel. You won't obtain any points for purchasing extra services or free products and services.

How do I redeem my points?

All you've got to do is sign in to Axel and You. In the “Privileges” section you'll see all the products and services that you can redeem for each destination and the number of points you need to redeem them.

Choose whichever one you like, click “redeem” and download the voucher. You'll then need to validate it at reception.

Do the points expire?

We don't want the flame of our relationship to go out, but we hope that you continue to enjoy all our benefits for a looong time.

Validity of points = 2 years.

Can I cancel my subscription?

Yes, whenever you want to, but it's likely you'll end up coming back.

If you want to do so, send an email to axelandyou@axelhotels.com